Every number below came from a real person answering a real question about their relationship with music.
We asked people to describe their relationship with music in one word.
The moments in life where music mattered most.
How people discover and form their relationship with music.
The top genres and how mainstream or niche the world really is.
Combining identity, emotion, taste, and influence into a single picture.
The one number that defines it all:
of all music lovers were shaped by other people.
Music is not just personal. It's social. It always has been.
8–12 minutes. Completely anonymous. No account needed.